Big Architects, Small Commissions – Gordon B. Kaufmann Does A Little Shopping (Center) in Glendale

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Then – Gordon B. Kaufmann’s Italianate Chamberlain & Proctor Building.

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Now – Muddled and blandly beige, but still there. (Santa Monica DeeVa)

In the acting profession there’s an old axiom that goes something like “no small parts only small actors.” The same is just as true for architects. In the hands of a talented architect even the most innocuous little building, be it a storefront, a utilitarian factory, even a gas station can become a minor masterpiece. Lately, I have been really enjoying digging into the lesser known works of some of the great architects who practiced in Southern California in days gone by and I’ve been delighted to find little gems hidden amongst the big jewels of their famous works. As such, I am hoping to start with this first post a new semi-regular series I’m calling Big Architects, Small Commissions.

Kaufmann, GB 1And who better to inaugurate this series than one of the best of the best, the legendary Gordon Bernie Kaufmann F.A.I.A. In his decades of practice, Kaufmann left an indelible impression on the built environment not only of Southern California, but throughout the entire West as well. His body of work is as impressive as it is diverse with an oeuvre that ranged from classic mansions to sleek Art Deco office blocks, factories, hotels, university halls to gigantic dams.

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This is the type of structure that people most likely think of when they think of designs by Gordon B. Kaufmann. Beverly House, one of Beverly Hills’ grandest estates, and it’s for rent now @ $600,000 a month. No, that’s not a typo. (via Hilton & Hyland)

Kaufmann may have been renowned for his deft handling of such enormous projects as Greystone, the 46,000+ square foot mansion for oil magnate E.L. Doheny (1925-28) and for the mammoth Hoover Dam (1931-36) among many others, but he also took on a number of smaller projects, both residential and commercial, during his long career. These more modest commissions have been largely passed over in reviews of the great architect’s works, but I think they are well worth exploring.  Two that caught my attention were a set of small commercial structures Kaufmann designed in the late 1920’s for San Francisco capitalists Selah Chamberlain and J.W. Procter. Sadly, one of them, an A & P Grocery Store branch in Hollywood @ 1638 North Cherokee Street, has been so stripped of its original elements it is presently impossible to ascertain what Kaufmann’s vision had been, a real shame because I’d love to see how he handled something as simple as a local grocery store.

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This is a Gordon B. Kaufmann original?! Ah, the years have not been kind to 1638 North Cherokee. (via Google Earth)

Fortunately, the second structure, known as the Chamberlain & Procter Building @ 301 North Brand Boulevard in Glendale, is in somewhat better shape. Yes, it too has been deeply muddled by “modernizations,” but enough of the original remains to show the brilliance of Gordon B. Kaufmann. Here the architect was presented with the outwardly blase task of designing what would now be called a “mini mall,” a complex of ten storefronts with adjacent parking. Today, such a building would be pushed back to the end corners of the lot with the parking lot taking center stage in front. Nothing special and not intended to be. Functional and forgettable. We’ve seen this a million times and we’ll no doubt see it a million more.  Gordon Kaufmann, however, approached the situation in exactly the opposite way and by doing so proved himself to be a genius yet again, raising a common little shopping complex into something that contributed to the beauty of the community rather than being a blight upon it.

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What Kaufmann did was to place the L shaped structure at the very front of the corner lot, which not only hid the utilitarian parking lot out of sight in the back it also allowed the stores to be readily accessible to pedestrian traffic. Kaufmann had very strong feelings about the lack of privacy people were forced to endure in the city and he liked his buildings, both residential and commercial, to turn their backs on the hustle and bustle of the outside world and wrap themselves around a sheltering private interior court. The Chamberlain & Procter Building was no exception and originally there was a small but delightful garden space complete with babbling fountain nestled between the building and parking lot, a wonderful feature sacrificed today for a few extra parking spaces.

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Consider if you will for a moment all the magnificent details Gordon B. Kaufmann incorporated into this modest structure.

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Looking in the same general direction today. Much muddling has dimmed but not completely destroyed the building’s beauty. The grace of the finely turned wrought iron brackets versus the mass of modern pipes is particularly noteworthy. Beautiful arched entry passage is long gone. (Santa Monica DeeVa)

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(Santa Monica DeeVa)

In his design of the Chamberlain & Procter Building, Kaufmann managed to transplant a little bit of the sun dappled Mediterranean right onto the corner of Brand and California in downtown Glendale. Whitewashed stucco walls juxtaposed against the ruddy mellow tones of the variegated tile roof were broken on the second floor by a band of deep inset casement windows capped by stone window crowns and framed by louvered shutters. These were alternated with stone grilled windows, which provided light yet privacy to the second floor bathrooms. At the end of the California Avenue portion of the facade, an arched entryway led to the interior court and parking lot. What a great surprise it must have been for visitors to have walked in from the busy street to suddenly find themselves in an Italian courtyard. Unlike the street side facade, Kaufmann kept the interior court walls unstuccoed, covering the natural brick surface with only a coat of whitewash. Everywhere one looked, there was some charming feature taken from Kaufmann’s favorite classical Mediterranean elements including more grilled windows, both stone and wrought iron; a graceful second story loggia and a greatly charming rustic chimney which served as the connector between the two wings. Of particular note was Kaufmann’s interesting use of brick and tile running in bands along the edges of the roof lines, different for each wing. The overall effect from without and within was pure enchantment.

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(Santa Monica DeeVa)

The beauty of the Chamberlain & Procter Building was of course no accident. Kaufmann’s skill as an architect and frankly, as an artist, are apparent from every angle. Kaufmann was an exceptional translator of classic Mediterranean style with a deep knowledge of its signature elements. Born in London in 1888, Kaufmann grew up exploring the capitals of Europe, surrounded by some of the world’s greatest architecture designed by such geniuses as Inigo Jones, Charles Garnier and Andrea Palladio.  Kaufmann did not just read about classic architecture, he studied it up close and personal and that is perhaps why there is a palpable “authenticity” to his designs that set them apart from many of their contemporaries. As Jan Furey Muntz wrote, “Throughout his career he was to use these details with consummate skill and an obvious  understanding of the vocabulary rather than a superficial application of the style.”

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Kaufmann loved second floor loggias and they were a regular feature in both his residential and commercial designs of the period. (Santa Monica DeeVa)

301 1Completed in June of 1929, Kaufmann’s Chamberlain & Procter Building was an important and well received addition to the Glendale cityscape. Among the original tenants were an interesting variety of businesses including the Crofton Shoe Store; The McMullen Studio of Interior Decorating; Woman’s Specialty Shop and Servel Electric Refrigerators. The anchor tenant was the Platt Music Company. Founded in 1905, Platt was a major music concern for decades before finally going under in the 1980’s. The Glendale store was to be Platt’s tenth Southland branch store.  There was an attempt by Platt to make each store unique and in Glendale they managed to score a fantastic artistic triumph that still delights today. Across the band of small windows running along the first floor of the California Avenue side of the building were added wrought iron grilles featuring whimsical music-themed silhouettes that have been credited to famed 1920’s artist John Held Jr. As great as Gordon B. Kaufmann’s design of the Chamberlain & Procter Building may have been, I have to confess that these figures steal the show. Not only are they fun and amusing, but it is truly a miracle they managed to survive 84 years and counting considering the Platt Music Co. folded its tent at that location in the 1930’s. It is unknown if it was Gordon B. Kaufmann or Benjamin Platt who was behind adding the John Held Jr. figures. Kaufmann certainly knew in advance that Platt was to be the tenant. Either way, the figures were and are a tour de force of 1920’s commercial art and an absolute treasure that continues to surprise unsuspecting strollers along Brand and California.

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(Santa Monica DeeVa)

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This young lady seems to be a later addition, but she’s really gotten into the spirit!

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If you get the chance, drop by 301 North Brand and see for yourself this wonderful, but little known commission by the great Gordon B. Kaufmann. It remains not only as a testament to the talent of its designer, but it also serves as an object lesson of how, in the right hands, even the mundane can become magnificent.

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16 Responses to Big Architects, Small Commissions – Gordon B. Kaufmann Does A Little Shopping (Center) in Glendale

  1. Steven Price says:

    What an incredible piece of architectural detective work! And one of these (Cherokee) is literally in my backyard, two blocks away. Fantastic work, Steve!

    • Steve says:

      Thanks Steven! Hey you know, Chamberlain & Procter must have bought that whole section of Cherokee. They financed the Hollywood Cherokee Building too, which is right there at the southeast corner of Hollywood & Cherokee (6646), where Boardner’s is. Another fine architect, Norman Alpaugh, did that one. Hmmm, I haven’t been to Boardner’s in ages.

  2. Betty Henry says:

    Steve, I just recently discovered your blog — what a find! I loved this post, informative, interesting, and well-written. I moved to LA six years ago from Chicago (a great architecture town!) and have been searching out LA gems. You are a wonderful source! Many thanks!

  3. tconrad412@aol.com says:

    The mundane can become magnificent. What a great line.

  4. Great post, Steve. So glad to see you roaring back. It’s been a long winter.

  5. Mary Mallory says:

    I’ve always wondered how the whimsical John Held artwork ended up on the building and kept meaning to research it. Thanks for the great article.

  6. deecapp says:

    Great post, Steve. I wish more architects nurtured Kaufmann’s architectural philosophy — especially those architects whose monstrous structures are springing up like angry weeds choking the formerly graceful streets in Santa Monica. Architecture shouldn’t only be a utilitarian response to its use; it should reflect the spirt of its place.

  7. David says:

    I love his work more than Neff’s. He was truly a genius of his era. He ventured out of his comfort zone and excelled in all sorts of unusual commissions. No matter how small the task he did it with the utmost honest and dignified design.

  8. Steve Shriver says:

    Sorry I only ran across your blog right now- you would have enjoyed the tour of Kaufmann houses I gave last Saturday! I live in one, and there are at least four more (2 more possible I’m not sure about) in my neighborhood of Portuguese Bend, on the south side of Rancho Palos Verdes. I haven’t yet put up the text of the lecture, but you can see some photos of our house here. http://www.flickr.com/photos/art-works/sets/72157624593329919/

    • Steve says:

      Hi Steve – I would have loved the lecture. Sorry I missed, but please let me know if you put the text online. And, as you know much better than me, your house is spectacular! If I lived there everything would have to be delivered to me because I’d never want to leave!

  9. kama hayes says:

    OMG – I just moved to Glendale recently (born and raised in Hollywood/West Hollywood) and parked behind this “shopping center” and noticed the amazing brick work and iron detailing. I went to the front, and wondered if at some point the brick work was covered in stucco. Thanks for sharing this story!

  10. Alan Dunn says:

    Wonderfully informative, Steve. There is a building in the MacArthur Park area that Gordon B. Kaufmann designed for his architectural firm, lived in, and is where he eventually died in 1948. It’s now called Carondelet House and is used for special events. http://www.carondelethouse.com
    Thank you for the fantastic research!

    • Steve says:

      Hi Alan:

      Thanks so much for the comment! You have no idea how much I love Carondelet House. I have visited it vicariously via the website many times. What a wonderful place and I dream of a chance to rent it out for a special event one day. It’s really unique in so many ways, a perfect setting for any number of events. I thought you’d find it interesting that Kaufmann did not actually design it though. It was another major architectural firm – Webber, Staunton & Spaulding and completed in 1927. They’re the same ones who did Harold Lloyd’s Greenacres estate in Beverly Hills. They did a fantastic job and if it appealed to Gordon Kaufmann then it must have been special!

      Thanks again Alan SO much for your kind comments.

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